EMPOWERING  SMALL AND MEDIUM-SIZED BUSINESSES  IN RICHMOND AND VIRGINIA BEACH, VA WITH STRATEGIC FINANCIAL SOLUTIONS.

Business Consulting to Scale with Confidence. 

FOCUSED STRATEGIES

 TO GROW YOUR BUSINESS

You’ve worked hard to build your business, and you’re seeing results.

But growth brings new challenges. Each step forward means you’re too busy running your business to focus on long-term strategy.

We get it.

Whatever the hurdles may be—a lack of time, disorganization, a to-do list that rarely completes its checkmarks, or being completely overwhelmed at doing it all—we’re here to help. 



Every business is different, and the roadmap to your success needs a customized approach.

We'll assess your financial situation and customize a plan to  prioritize and tackle your challenges, streamline operations, and build your team.

Take control of your business's future with strategies tailored to best serve your unique business.

SERVICES

• Business Plans
• Financial Strategy
• Maximize Cash Flow
• Minimize Tax Burden
• Group Insurance & Benefits
  

Proud Partner of Drexel & Associates for SGB in VA!

We are thrilled to announce our partnership with Drexel & Associates to bring  solid group benefits (SGB) to businesses in Virginia.

MEET THE FOUNDER

of THE W COMPANY

Financial management is in my DNA, as I'm a third-generation small business owner. For years, I followed my passion in the hospitality industry, building a career in esteemed organizations.

Along the way, I watched colleagues struggle with financial challenges—not because they lacked talent or drive, but because they didn’t have the right financial tools or lacked business acumen.

I founded the W Company in 2017, but the pandemic changed my perspective. I saw too many business owners lose what they had worked so hard to build, and I knew I could help.  Since then, I've helped businesses navigate the changing landscape.

Let's make the most of your resources and give you the confidence to build a sustainable future for your business.

Michelle Williby, MBA

Clarify Vision

Clarify your business goals with actionable steps to safeguard your business and employees.

Retain Employees

Retain your top talent and decrease out-of-pocket costs with proper group insurance and benefits plans.

Maximize Cash Flow

Manage cash flow to meet expenses, invest in opportunities, and weather unexpected  challenges.

Mitigate Risk

Let's create a tailored financial strategy

 to mitigate market fluctuations

for long-term success.

WHY PARTNER WITH US

Simply put, we’re passionate about seeing local businesses thrive.

We'll help you take control of your operations with tailored strategies and processes to create value in your business.

Based on your needs, we'll customize a roadmap that serves your business, team, and customers.

Our broader goal is to help you build the business of your dreams and contribute to the economic growth of your local  community.

Let's Take Your Business To The Next Level.

PROTECT THE BUSINESS YOU LOVE.

You’ve built a successful business, but it's time to ditch the overwhelm. You don't have to navigate this alone.

Let's implement a personalized strategy to build the financial foundation that your business and employees deserve.